Raise awareness levels, and demand for bathroom towel warmers, in particular Amba Towel Warmers: Jeeves, Quadro, Elory, Vega, Sirio, Antus. Expand distribution and increase North American Sales volumes.


Marketing Audit leading to Branding Makeover, Website, Collateral, Promotional Items, Trade Shows, Press Kits, Product Information Brochure, Monthly Newsletter, Print and On-line Advertising, Sales & Marketing Measurement tools.


Annual increase in sales exceeded 52% in 2008 and continues upward trend 2009. Dramatic increase in website traffic.