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History
Heather Webster founded WIZULTS (Pty) in Johannesburg in 1994 as a full service marketing consultancy. The company’s primary clients were B2B and industrial firms across Southern Africa, some of which were The Bidvest Group, Manica Group, Rennies Group, TCTA, Hatch Africa and The Development Bank of Southern Africa.
Heather relocated to the Atlanta area in 2001 and closed the South African chapter of the company’s history. She kept the company in name but was not active in it as she and her family adjusted to life in the United States and put down roots in the northern Atlanta suburban community of Marietta.
After an entrepreneurial hiatus of six years, with her son about to graduate from Georgia Tech and her daughter beginning college, Webster decided it was time to re-establish WIZULTS. In the fall of 2007 she started the company’s North American chapter by launching WIZULTS, LLC.
The company’s new Internet-based focus reflects how technology has dramatically changed the way businesses and individuals communicate since WIZULTS was founded, a time when the Internet was still in its infancy. WIZULTS still offers one-stop-shop marketing services but now markets clients so they can take full advantage of the emerging new digital media landscape while keeping them positioned in traditional media environments where appropriate to achieve client goals.
Services are offered in the financial, hospitality, transport, engineering, manufacturing and service sectors. Clients include small and mid-size companies both local and international.
What's in a name?
When Heather started the business in 1993, she struggled to find exactly the right name for the company she had in mind. After weeks of trial and failure, she finally asked herself two questions: "What do people pay me to do? Why do they come to me?"
The answers in almost all instances were that her clients wanted a RESULT. Many times, they came to her after having tried and failed to do something themselves. When they came to her, they expected and trusted that she could deliver the "XYZ" they needed ... but, their expectation was not simply a RESULT. They also expected a touch of magic to the outcome ... a WOW factor!
Heather immediately thought of "WIZARD" but just as quickly knew that wasn’t quite right. Then she combined the two concepts into the term "WIZULTS."
It was the perfect expression of her core competency and her clients’ expectations. This is still true today, and the new word now leads a trail through the past decades and several continents right to her office - as any search engine will demonstrate.
The Bidvest Group Limited.
Jack Hochfeld
"... provided a wide spread of services totaling an invoice value of approximately R6 million … even when the pressure mounted against impossible timetables … always of the highest standard ..."
Jamie Collins
"Heather and her team have the uncanny ability to take a rough idea and polish it up into a sharp, professional piece every time. Wizults is always the first on my mind when I have a new creative project."
Jack Hochfeld
"... provided a wide spread of services totaling an invoice value of approximately R6 million … even when the pressure mounted against impossible timetables … always of the highest standard ..."
Jamie Collins
"Heather and her team have the uncanny ability to take a rough idea and polish it up into a sharp, professional piece every time. Wizults is always the first on my mind when I have a new creative project."
Services
Advertising Annual Reports Brochures Corporate Visual Design E-mail Campaigns
Graphic Design Newsletters PPC Campaigns Press Releases Presentations Publications SEO / Link Building
Social Network Administration Tradeshow Support Video Web Applications & Automated Business Solutions Website Design & Hosting
Atlanta Custom Web Applications | Contact Us | Blog | SiteMap - Copyright 2008, WIZULTS LLC. All rights reserved.
Advertising Annual Reports Brochures Corporate Visual Design E-mail Campaigns
Graphic Design Newsletters PPC Campaigns Press Releases Presentations Publications SEO / Link Building
Social Network Administration Tradeshow Support Video Web Applications & Automated Business Solutions Website Design & Hosting
Atlanta Custom Web Applications | Contact Us | Blog | SiteMap - Copyright 2008, WIZULTS LLC. All rights reserved.